Gaming
As the Gaming Industry works to recover from the global recession and expand into new markets both domestically in the U.S. as well as internationally, owners, operators and investors continue to seek insightful advice about gaming operations.
WhiteSand has assembled a team with a combined experience of over 100 years that understands the vast complexities that face casinos. From international gaming corporations with large resorts in their portfolios, to small, individual gaming properties, WhiteSand has provided assistance across the full spectrum of gaming assets. In addition, WhiteSand has participated in every aspect of the gaming lifecycle, from feasibility, development, and pre-opening services, to analyzing existing operations, and finally providing acquisition due diligence and valuation during a property’s divestiture.
In emerging markets, opportunities for new owners and operators often arise. WhiteSand Gaming offers an especially appealing solution in these situations as we can provide all the consulting services new properties often need when in the development process, as well as the casino and resort management services, either on a long or shorter term basis.
Tribal
American Indian Tribal Governments and Enterprises have an incredible opportunity to exercise sovereignty as individual nations and provide for future generations of the tribe. The ability to succeed at this endeavor depends greatly on the proper structure of the Tribal Organization and management of the various Tribal Enterprises.
For years, WhiteSand has partnered with Indian Tribes to assist in efforts to use casino gaming to strengthen tribal governments, rebuild economies and improve communities. WhiteSand has provided both management and consulting services to a multitude of Tribal Nations. In addition, WhiteSand has assisted with many Tribal Organization reviews in terms of structure, efficiency, and overall strategy.
Lottery
Our team members have significant lottery and gaming experience to complement their consulting skills, providing our clients with a partner to help achieve growth by deploying a team that is intimately familiar with the industry and its operations.
WhiteSand’s system testing protocols are among the most extensive and efficient in the country. From Pick 3 to Lotto to PowerBall and MegaMillions, we have been able to work with lotteries and providers to review and certify individual games in as little as three weeks. Our approach is based on working with the selected provider to get the game up and running, and revenues flowing, as quickly as possible while protecting the lottery’s interest. Our approach is very practical, driven to the success of the lottery.
WhiteSand focuses on combining resources, skills, and industry experience, along with a formal methodology and technology skills, to provide our clients with best practices and solutions that are appropriate for their needs.
Some of the consulting services WhiteSand provides include:
- Lottery System Provider RFP Development & Review
- New System Testing & Certification
- Implementation Project Management
- Technology Consulting (Assessments, Requirements, Software Selection, Implementation)
- Market Demand Studies & Market Analysis
- Marketing & Operations (Reviews, Assessments, Strategy, Planning)
- Test Plans
- Slot Machine/VLT acquisition & Testing
- Central System Testing
Racing
As one of the great sporting traditions throughout history, horse racing finds itself in a period of transition. In many areas of the country, racetracks are facing declining revenues and an inability to generate the purses necessary to fund participating equestrians. In lieu of these developments, many racetracks are turning to the installation of alternative gaming operations, including slots and tables, to help offset the operation of the racetrack.
WhiteSand has worked with racing clients in assisting to successfully implement gaming operations and integrate them with the pre-existing racetrack.
Hospitality
The Hospitality Industry, including lodging and food and beverage, is one of the most complex industries in which to enter and operate. From supply and demand, pricing, design and development, to customer service and guest satisfaction, the hospitality industry is subject to a plethora of variables that equally affect an operations success.
In addition to gaming, WhiteSand has worked with many of the world’s largest and best known hospitality brands including Marriott, Hilton, Intercontinental, and Starwood. Along with these industry leading brands, WhiteSand’s clients include boutique hotel properties and hotel related food and beverage outlets, both in large resorts and small lodging operations.
Regulatory
With multiple gaming markets opening and expanding in the U.S. in the past year, state governments and regulatory agencies have faced additional challenges and burdens.
WhiteSand has assisted several states’ regulatory bodies with the addition or expansion of gaming operations to their jurisdictional markets. From acting as a liaison to the new operations to developing strategies and regulations for agencies, WhiteSand has successfully assisted states and regulatory agencies in their efforts to expand revenues and create jobs by allowing gaming operations to enter into new markets.
Other
Much of the gaming and hospitality industry leverages solutions that can be applied to other industries such as consumer package goods, technology, entertainment, and manufacturing. WhiteSand team members have worked with Fortune 500 clients such as GM, Philip Morris, Microsoft, CSC, Intel, and others to apply lessons learned from gaming to their markets. Accordingly, WhiteSand has utilized this experience to bring fresh and innovative concepts back from outside the industry to gaming and hospitality, helping our clients to become market leaders.